Vol. 3 No. 2 (2026): JOURNAL OF BEHAVIOURAL ACCOUNTING (JBA) Volume 3 No.2, April 2026

Articles

• EFFECT OF CONSUMER HEALTH CONSCIOUSNESS ON PURCHASING PATTERN FOR HERBAL PRODUCTS IN SOUTHEAST

  Benjamin, Helen Ugochi, Aniuga, Chukwuma, Ph.D, Okolo Amaka Nwakego Ph.D

  1-18

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• IMPACT OF POSTHARVEST LOSSES ON MARKET FORCES AMONG SMALLHOLDER CASSAVA FARMERS: EVIDENCE FROM SOUTHEASTERN NIGERIA

  ONUIGBO, Jane Obiageli, ANIUGA, Chukwuma, Ph.D, OKOLO Amaka Nwakego, Ph.D  

  19-36

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